It depends on whether the side comment "What happens if Don Henley gets hot" is a part of the ad or a commentary upon the ad. Don would have a much more difficult time if it's just one-time commentary rather than a part of the ad (which is how it appears to be on the page). That may not stop his lawyer from sending a C&D, though.

On a related note, word is out in academia about Don's litigious... careful guardianship of his artistic rights, shall we say. Recently, an academic journal my friend edits told an author that she needed to get legal permission if she used a line from "Hotel California" in her article analyzing rhetoric (she wanted to say that we writers are "prisoners of our own [rhetorical] device"). Permission was duly obtained!